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What Is Agentforce Voice? Salesforce’s AI Voice Agent Explained

Bharat Khatri9 Min Read

Agentforce Voice is Salesforce's AI-powered voice solution, it uses Agentforce AI to handle phone conversations and sound like a real person on the other end of the line, not a robot reading a script. Instead of forcing customers through rigid IVR menus or canned prompts, it actually understands what they're asking, gives them a real answer, takes action where needed, and passes the call to a live agent when things get too complex for it to handle.

As it is developed with the help of Salesforce Agentforce, the Agentforce Voice integrates directly into your Salesforce CRM and uses your existing customer data when making calls. Therefore, the artificial intelligence agent does not act blindly – it is able to customize conversations depending on the client, gather customer data, create or update records, make appointments, and even qualify leads. 

What Is Agentforce Voice?

Agentforce Voice is an AI-powered voice solution by Salesforce that manages customer interactions over telephone using the power of natural language processing and generative AI. Unlike traditional IVR solutions, which function based on the limited choice of predefined menus and responses, it listens to what customers say, answers back in a conversational manner and takes actions instantly. 

As an AI-based Voice Customer Service AgentAgentforce Voice can answer routine questions, authenticate users, generate support tickets, enrich CRM records, schedule appointments, and transfer complicated queries to the concerned human agent. Being integrated directly with Salesforce CRM, it can deliver customized responses based on customers’ history, accounts, and interaction record.

Why Salesforce Introduced Agentforce Voice

Customers now demand fast response, personalized attention and support at any time of the day, but the traditional call centers and IVR services, which lead to waiting periods, customer interaction and costs involved are not able to provide it. For the solution to this problem, Salesforce has introduced its own Salesforce Voice AI through which companies can automate their voice interactions with the customer.

What Is Agentforce Voice? Salesforce’s AI Voice Agent Explained

AI Voice Agent For Salesforce is a solution combining generative AI and real-time CRM data in order to detect the customers' intentions, answer questions, perform routine tasks, and forward complex queries to human operators where necessary. The solution does not aim at replacing the customer support staff unlike other artificial intelligence solutions; rather, it assists the team in focusing on high-priority conversations.

How Agentforce Voice Works

Agentforce Voice technology consists of using AI, voice technology, and Salesforce CRM to interact with customers in natural ways over the phone. This technology allows listening to customers' requests and handling the calls by completing all necessary tasks without prompting users to select various options through the lengthy IVR menu.

Here are the stages of the process that occurs during the call:

The customer makes a phone call to your organization. Immediately upon receiving a call, the Agentforce Voice answers it and addresses the customer.

It accesses customer data in Salesforce CRM. The AI finds out the necessary data about the customer for further communication.

It performs actions and interacts with the customer. Using the knowledge gathered, Agentforce Voice will be able to carry out tasks like answering queries, updating records, generating service cases, making an appointment, and helping the customer go through the process.

What Makes Agentforce Voice Different from Traditional Chatbots

Both Agentforce Voice and the chatbots make use of artificial intelligence to assist their customers, however, they are designed for different forms of communication. While the Chatbots work through text and have predetermined responses or decision trees, the agentforce voice is superior in terms of customer services in that it allows customers to communicate in real time over the phone. 

Here are the key differences: 

Supports natural voice conversations 

Conversations are limited to text only conversion 

Can understand human speech and customer intent 

Dependent and pre-written scripts or keyword recognition 

Uses Salesforce CRM data to personalized its response

has limited information about customer

Can create cases, update records, and perform business processes

Mainly responds to frequently asked questions 

Transfers calls to a live agents along with text

Customer needs to restart the conversation when escalated

Two Ways to Build AI Voice Agents in Salesforce

There are two methods through which businesses can develop voice bots powered by AI in Salesforce. The following are the steps you can use, based on your company’s needs.

1. Build using Agentforce Voice

The quickest way to develop an AI voice bot is through the use of Agentforce Voice. This is because it is compatible with the Salesforce platform, and therefore it becomes easy for businesses to integrate it with Salesforce CRM, get customer information, perform automation, and provide personal voice conversations.

2. Connecting Third-Party Voice Platforms

For those that already utilize the cloud telephony services and contact centers, integration between such platforms and Salesforce can be achieved. By connecting the third party voice services to Salesforce CRM and Salesforce Agentforce, companies will be able to gain voice automation capabilities using AI technology without replacing their phone systems.

Which Is Best for You?

In the case when the organization already uses Salesforce and seeks to speed up processes and increase integration, Agentforce Voice will be the best option. If the company already has its own contact center that utilizes voice technology, then integrating a third-party tool with Salesforce Agentforce will make things more flexible yet still offer AI-enabled customer experiences.

Key Features of Agentforce Voice

Agentforce Voice uses AI technology along with Salesforce CRM to help businesses to automate their customer calls and offer personalized services. Some of its features are listed below.

Natural Voice Interactions

The ability of Agentforce Voice to comprehend natural voice interaction and respond to the customer’s questions gives the feeling that the customer is actually interacting with a real-life support executive rather than a phone tree.

Real-time CRM Integration

The use of AI allows for interaction with the Salesforce CRM system and acquisition of data relating to customers, accounts, cases, and prior communication.

Intelligent Task Automation

Besides giving responses, the Agentforce Voice can carry out other actions such as creating tickets for customer service, updating customer profile information, scheduling meetings, order tracking, and gathering customer data.

24/7 Availability

Agentforce Voice operates differently from normal call centers, as it is active all day long. Thus, there will be no need for customers to wait until business hours to receive help.

Smart Call Routing

In case the problem that is to be addressed necessitates the participation of an expert, the call will be passed on to the respective expert and information regarding the content of the dialogue will be sent so that the customer does not have to repeat the problem.

Personalized Customer Experiences

Agentforce Voice creates personalized conversations using the live data provided by Salesforce.

Agentforce Voice vs Traditional IVR vs AI Chatbots

There are a number of ways to automate customer engagement, but they are all different. Menu driven IVRs have been around for a long time, chatbots use artificial intelligence to engage customers in text-based interactions, and there’s also Agentforce Voice using natural voice interactions via AI and Salesforce CRM.

Feature 

Agentforce Voice 

Traditional IVR 

AI Chatbots 

Communication 

Natural voice conversations 

Menu-based phone system 

Text-based conversations 

Customer Interaction 

Understands spoken language and intent 

Customers press numbers to navigate menus 

Customers type questions and receive text responses 

Personalization 

Uses Salesforce CRM data for personalized responses 

Very limited personalization 

Depends on CRM integration 

Task Automation 

Creates cases, updates records, schedules appointments, and completes business tasks 

Limited to basic call routing 

Handles FAQs and simple automated tasks 

Human Handoff 

Seamlessly transfers calls with full conversation context 

Transfers calls without conversation history 

May transfer chats but often loses context 

Availability 

24/7 AI-powered support 

24/7 menu navigation 

24/7 text support 

Best For 

Intelligent customer service and sales calls 

Basic call routing 

Website and messaging support 

Which Solution Should You Choose?

For basic functions such as navigation of call menu options, traditional IVR would do just fine. In case you are seeking a solution for automating chat sessions on websites and messaging apps, an AI chatbot would work perfectly well.

On the other hand, for allowing your customers to converse with your agents while they access the Salesforce CRM information in real-time, the Agentforce Voice platform is definitely your best bet.

How to Start Building Voice Agents in Salesforce

Designing a voice agent for Salesforce doesn’t need to be difficult. With Agentforce Voice, organizations can design AI voice experiences that help customers get their queries resolved and automate repetitive tasks directly from Salesforce CRM.

Here’s how you can go about it:

1. Setting up the Voice Agent Business Objective

Firstly, define the objective of the voice agent, whether to provide the answers to customers' questions, qualify sales leads, schedule appointments, etc.

2.  Integrating Salesforce CRM

Make sure that the Salesforce CRM system has accurate business and customer information so that the voice agent will provide personalized responses and make updates where necessary.

3. Mapping Conversations

Define the most frequently asked questions by the customers and map the conversation flow for each of them. The provided answers should be clear and brief.

4. Set Up Agentforce Voice

Set up an AI voice agent by configuring what it needs to do, access rights, and functionality of the agent. Define when the voice agent needs to answer, execute or escalate the request.

5. Test Voice Agent in Various Scenarios

Test the voice agent in different scenarios before the actual implementation. Test its ability to understand the request, execute the task and handle exceptional cases.

6. Deploy and Optimize

Optimize the voice agent depending on its performance, customer feedback and AI reaction after deploying the technology.

Conclusion

Since customer expectations are continuously evolving, intelligent systems that deliver fast, personalized, and 24/7 assistance are needed. The AI Voice Agent for Salesforce makes use of conversational AI, CRM data in real-time, and workflow automation to streamline customer interactions in order to make them faster and of better quality. Whether you want to implement the Salesforce Voice AI in your customer service, lead generation, or intelligent call routing, making use of the features of a next-generation Voice Agent Salesforce system will be highly beneficial for your organization. Dean Infotech can help firms implement Salesforce voice AI solutions.

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About the Author

Bharat Khatri
Written By

Bharat Khatri

Salesforce Head

Bharat Khatri is a Salesforce professional at Dean Infotech, dedicated to building efficient CRM and cloud-based solutions. He is passionate about Salesforce technology and its potential to transform business operations and customer experiences. Whether sharing Salesforce insights, implementation strategies, or best practices through his writing, he believes in the power of technology to drive growth and meaningful connections. Outside of writing, he actively engages with the Salesforce ecosystem.

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